Launch-ready brands.
Built before you even knew you needed one.
Every brand is finished before it goes on sale.
Each one is sold once, to one person, and never offered again.
Built once. Sold once. Handed over completely.
THE MODEL
The work is finished before you
see it.
We work out who it is for, what it sells, and whether it can make money. Then the name, the look, the product and the factories who can make it.
All of it done before you see it. You look, you decide, and you own the lot.
WHAT YOU ARE BUYING
YOU ARE BUYING, NOT BRIEFING
The brand is already made. You are not paying
us to go away and design one.
IT IS YOURS OUTRIGHT
The name, the artwork, the samples, the files. Nothing is licensed, nothing is held back, and there are no ongoing fees.
ONE AND ONLY
Once it sells we take it off the market for good.
Nobody else gets a version of it.
WHO IT IS FOR
For founders who have run something before, and for anyone leaving a job to work for themselves. Everything is built and written down, so you do not need to have done it before.
EDITIONS
EDITION ONE - OGGIE
Walkwear for dogs with standards. Available now.
EDITION TWO - EIGHTH:HOUR
Premium women’s sleepwear. Available now.
EDITION THREE
In build.
ALREADY STARTED?
Made to Order
For founders already partway there. From product and sourcing through to launch, finished to the standard of our editions.
ACQUISITION
Five steps, start to ownership.
01
ENQUIRY
Name and email, nothing else.
02
THE BUYER GUIDE
How we work, what is included, and what happens next.
03
CONFIDENTIALITY AGREEMENT
Short, and it protects the brand while you decide.
04
PRIVATE BRAND REVIEW
You see the whole brand.
05
ACQUISITION AND
TRANSFER
It comes off the market and
transfers to you.
INCLUDED IN EVERY EDITION
The name, registered, with domain and handles
The look. Logo files, colours, fonts
Product samples and packaging direction
A website framework, ready to build on
The factories who can make it
Social direction and layout
Your email flows, ready to switch on
A plan for the first ninety days
The founder starter kit, launch guide and handover guide
Full ownership, signed over